Online Dating Sites : part 2
GreatBoyFriends
GreatBoyFriends, which was acquired by TheKnot in 2005, tries to remove the exaggeration (or lie) factor inherent in online dating. Friends, family and ex’s are asked to leave feedback about them. GBF then verifies the endorsement or removes it. A key selling point is that married or otherwise unavailable people don’t use the site.
Guided by the recommendations, users search for themselves or recommend matches for their friends. The site drives referrals by waiving a week of the $20/month subscription fee for referrals and adds users by creating accounts for non-users when they are referred on the site.
MatchActivity
MatchActivity is a new site that sets up a date before the introduction. Users post activities in their area by tags and then chose the respondent they like the most and carry out the plan. Added features allow you to add buddies, rate user reliability, target invitations to a specific person, and be notified when that certain someone you admire posts an activity. For an activity based site, it’s surprising there is no date/time filtering for searches and a lack of standard messaging features makes it hard to use the service to keep in touch with successful dates using the site. See a positive review here. MatchActivity is free, but offers a $8/month premium version to allow one-on-one communication outside of activity planning.
MatchTag
MatchTag has the same core activity tagging feature of MatchActivity.com, but wraps it in a more complete social network. Users post activities to the general population and chose partners from respondents, but also has more complete messaging and commenting features to fill out the user experience outside of activities. This is because MatchTag’s founders view it as a service not only to meet new dates, but also friends in your area. MatchTag’s added calendar feature makes it easy to not only find activities you know you like but also stumble upon new ones.
MingleNow
MingleNow, a new venture from BlueLithium, is pre-launch. You can add your email to the home page for updates, or see their blog here. Early reports from testers say that MingleNow aims to join online and offline social gathering. Users registering on MingleNow will group themselves by what real world locations they hang out at (bars, restaurants, cafe’s, etc.) so groups can mingle online and off. The site will also include a rating system to gauge member’s flakiness along with other metrics. We’re looking forward to reviewing this when it launches – it may be great for non-dating social interaction as well.











